📋 Written Ability Test (WAT)/Essay Analysis Guide

🌐 Corporate Social Responsibility (CSR)

🌟 Understanding CSR’s Importance

CSR represents a bridge between corporate objectives and societal needs. In B-school contexts, essays on CSR test analytical, ethical, and strategic thinking.

📝 Effective Planning and Writing

• Time Allocation:
  • Planning: 5 minutes.
  • Writing: 20 minutes.
  • Review: 5 minutes.
• Structure:
  • Introduction: 60-70 words.
  • Body: 350-375 words.
  • Conclusion: 60-70 words.

✨ Introduction Techniques for Essays

• Contrast Approach:

  “While CSR claims to integrate social responsibility into business, its critics argue it’s little more than a public relations tactic.”

• Solution-Based Approach:

  “CSR holds the potential to transform societies, provided businesses adopt it with genuine intent rather than marketing objectives.”

📚 Structuring the Essay Body

1. Achievements:
   • CSR’s impact on healthcare and education in India.
   • Global examples like Patagonia’s environmental initiatives.
2. Challenges:
   • Greenwashing by corporations.
   • Rural-urban inequities in CSR efforts.
3. Future Outlook:
   • Stronger regulations and transparency mechanisms.
   • Greater alignment with UN SDGs.

🔑 Concluding Effectively

• Balanced Approach:

  “CSR, while beneficial, must transcend superficial efforts and focus on genuine societal contributions to fulfill its potential.”

• Global Comparison Approach:

  “From India’s mandatory CSR framework to Scandinavia’s integrated models, global best practices offer lessons for effective CSR implementation.”

✅ Recommendations for Sustainable Progress

• Establish independent monitoring bodies to audit CSR initiatives.
• Encourage collaborative CSR efforts across industries for broader impact.

📄 Sample Short Essays

• Balanced Perspective:

  “CSR has revolutionized corporate accountability but risks becoming mere branding unless monitored effectively.”

• Solution-Oriented:

  “Mandatory CSR laws, like in India, ensure corporate contributions, but equitable implementation remains crucial.”

• Global Comparison:

  “CSR’s effectiveness varies globally, from the structured frameworks in Nordic countries to voluntary efforts in the USA.”